India Interview

DW__What's your name? How old are you and where do you live?

My name's India Rose. I'm 19 and studying in Nottingham, UK, but I'm from London originally.

DW__When did you started blogging?

A couple of years ago but I haven't really taken it seriously until recently.

DW__How did you come up with the idea?

I was applying for university and thought it would be good to show my progress and strengths as an online portfolio of sorts I guess.

DW__Could you introduce your blog?

It's just an ongoing representation of my own personal style, what I want to buy and things that inspire me. I also try my best to introduce my readers to different brands I find.

DW__What is fashion for you?

Something that makes you feel good and allows you to express yourself the way you wish to be perceived.

DW__According to you, what is the most significant period for women's fashion?

I personally love New York fashion in the 80s, particularly the streetwear and the transition of women wearing masculine clothes.

DW__What do you think about the influence of fashion bloggers in the fashion world?

I think blogging is very influential in the fashion world and companies are now targeting bloggers for advertising purposes. There are a lot of blogs that end up being brand and media-driven, which I personally don't like. I like the blogs that display the blogger's personality and ones that have a true connection with their audience.

DW__Do you believe that one day they'll replace the fashion magazine or do you think it's just ephemeral ?
I think both are equally important. They are different and can work in harmony together.

DW__Your indispensable items ?

My rings, Levi's shorts, my vintage parka, my leather jackets and my Mulberry bag even though I don't wear it. It's just something I like owning.

DW__Your style is top ! Where do you get your ideas from?

All over the place I suppose. Blogs, media, magazines, people on the street but recently I've been influenced by a lot of my guy friends and have been incorporating streetwear into my style. I don't display it on my blog as much as I should but I'm slowly going to integrate it as I feel it's important to show my varied style.

DW__What is your greatest inspiration?

People from different places.

DW__How important is it for you to look your best and why?

It makes me feel good about myself and helps me be far more confident in all aspects of life.

DW__Who would qualify to be an icon?

Honestly I don't know. I can't think of just one person. Erin Wasson and Kate Bosworth have pretty good dress sense.

DW__According to you, what makes a blog successful?

Keeping things consistent, updating regularly (which I am guilty of not always doing) and being true to yourself. A clean layout and good quality images also helps.

DW__A fashion advice?

Wear what you feel comfortable in and make sure you are wearing the clothes rather than letting them wear you.

DW__Websites? blogs? other links?

Oracle Fox, 5 inch and up, fashiontoast, knightcat, The Killing Moon, The Trashed Fashion, Studded Hearts... there are so many!

DW__One last/final word?

Stay safe!

India"s blog